Learn to Become a Sought-After Floral Designer

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INTRODUCING

The Art and Business of Flowers with Studio Mondine

An in-depth online course teaching you everything renowned florists, Studio Mondine, know about designing wedding florals and running a thriving business.

What You'll Get

The Art and Business of Floral Design

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The Art and Business of Floral Design

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The Art and Business of Floral Design

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What You'll Learn

Bouquet + Centerpiece Design

Bouquet + Centerpiece Design

  • The 8 artistic principles that inform every Studio Mondine floral design
  • How to achieve nuanced color palettes and incorporate unexpected ingredients
  • 8 step-by-step videos for creating unique bouquets and centerpieces
  • 10 companion guides including design principles, recipes, instructions, tools and floral sources
Floral Recipes + Ingredients

Floral Recipes + Ingredients

  • Studio Mondine’s rules for floral recipe writing
  • The 5 elements required for impactful bloom selection
  • Complete floral recipes, stem counts, and pricing for 20 signature Studio Mondine designs
  • Floral sources for the most unique ingredients
Installations

Installations

  • 5 step-by-step video tutorials for wall, mantle, hanging, meadow, and arch installations
  • Installation calculator teaching you how to price for all types of installations
  • Every material you’ll need in your installation tool kit and how to use it
  • 7 companion guides teaching you common installation requests such as aisle and chuppah installations
Pricing + Profitability

Pricing + Profitability

  • Studio Mondine’s pricing formula for all design work
  • Ordering, recipe writing, and accounting calculators to help you stay on budget and profitable
  • How to factor taxes, delivery, installation, and breakdown into your pricing
  • How to strategically increase your pricing year on year
Business Success

Business Success

  • How to set up your business legally, plan for taxes, retirement, and insurance
  • Structuring your business for low volume orders yet high quality, profitable designs
  • How Studio Mondine became a high-end floral design business featured in Vogue
  • Studio Mondine's EXACT floral contract that they use with their own clients
Production

Production

  • Studio Mondine’s approach to floral production from a place of hospitality
  • Pre-production checklist and suggested timeframe
  • How to bring peace and operational success to destination events
  • Optimizing a workspace for efficient floral production
Styled Shoots

Styled Shoots

  • How to determine if a styled shoot will help your business
  • Detailed guide for typical roles and responsibilities
  • Pre-production checklist to adequately prepare for the shoot
  • How to iron out creative direction and collaborate with creative partners
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WHAT'S INSIDE

The Course Curriculum

Business By Design
Pricing By Design
Centerpieces and Tabletop Designs
Bouquets and Bridal Party Flowers
Installations
Wedding Case Studies
Bonuses
WHAT'S INSIDE

Check out previews from Studio Mondine's course

WHAT YOU'LL LEARN

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GET RESULTS

Learn to Price and Design Weddings from Start to Finish

  • 100+ pages of pricing and design
  • Visual Proposal Example
  • Pricing Formulas + Calculators
  • Ordering, Staffing, and Delivery
  • Production Timeline Template
  • Production, Installation, and Breakdown
Learn to Price and Design Weddings from Start to Finish
TESTIMONIALS
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TESTIMONIALS
EXCLUSIVE BONUS!

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The Art and Business of Flowers
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The Art and Business of Flowers

Studio Mondine

An in-depth online course teaching you everything renowned florists, Studio Mondine, know about designing wedding florals and running a thriving business.

$3,598
$999 USD
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Single Payment of
$999 USD
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FAQ

I’ve been running my floral business for several years now. Will I learn anything new in this course, or is it just for people starting out?

If you love Studio Mondine’s signature style and creative process, as well as their unique approach to business, then you’ll find all this and more in The Art and Business of Flowers. Amanda and Ivanka talk you through all the details of their 8 step design process for designing bouquets, centerpieces, and installations in step-by-step video tutorials. They talk through their journey of running a profitable floral business breaking down topics like ordering and sourcing with exact recipes and pricing formulas examples. Their signature “softening the edges” approach to designing weddings is described in great detail, which will benefit those new to the flower scene as well as seasoned florists.

I’m brand new to floral design. Is this course too advanced for me?

Not at all. Everything Studio Mondine teaches is accessible and attainable for anyone in the floral business, from hobbyists to full-time designers. The 9 video tutorials are step-by-step and accompanied by supporting PDFs that outline the teaching in greater detail so you can learn at your own pace. They take you through their journey of starting Studio Mondine and how they grew into one of the most successful and sought after floral design studios in the world. Amanda and Ivanka break down topics like ordering and sourcing with exact recipes and pricing formulas examples. Their signature “softening the edges” approach to designing weddings is described in great detail in 2 case study PDFs walking through how they design weddings from start to finish. Taking this course will help you jumpstart your floral design business and escape years of expensive lessons most florists experience in the first years of their businesses.

I love floral design, but weddings feel so chaotic. Will this course teach me how to adequately plan to eliminate some of the chaos?

Absolutely. Studio Mondine has broken down their production approach in detail, including considerations for destination events. They have compiled a list of best practices over the years, and you’ll get access to their invaluable insight in the form of several comprehensive PDF guides as well as videos. You’ll also be able to take advantage of some handy checklists and a suggested timeline to keep production efficient.

I’ve already purchased an If I Made floral design course. Will I learn anything new?

Good question. Because Amanda and Ivanka of Studio Mondine come from such diverse and interesting backgrounds in both business and art, we’re confident that their perspective has something new to offer everyone—no matter how long you’ve been at it. This content is accessible if you’re new to floral design, but also rich with insight for those of you who have the basics down-pat. Whether you’re simply toying with the idea of a floral business or are neck-deep in it, Amanda and Ivanka have a lot to offer. Previous students have ranged from never creating a centerpiece before to 10+ years in business as a florist.

I’ve already attended Studio Mondine’s workshops. Will I learn anything new?

This course has all of Studio Mondine’s theories and design techniques written out in text and demonstrated with video tutorials and photos. While this course may contain some of the lessons taught to you during the workshop, it is packaged in a tangible way for you to refer back to at your own pace as you continue to design and evolve.

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15 Step-by-Step Floral Design Video Tutorials

15 Step-by-Step Floral Design Video Tutorials

18 Guides Teaching You to Make Centerpieces, Bouquets, and Installations

18 Guides Teaching You to Make Centerpieces, Bouquets, and Installations

Floral Recipes and Price Breakdown for Signature Designs

Floral Recipes and Price Breakdown for Signature Designs

Sourcing Guide (flowers, vessels, candles, tools, ribbon)

Sourcing Guide (flowers, vessels, candles, tools, ribbon)

Studio Mondine's Pricing Method & Calculators

Studio Mondine's Pricing Method & Calculators

8 Contracts + Templates

8 Contracts + Templates

150+ Pages of Real Wedding Case Studies (Destination + Local)

150+ Pages of Real Wedding Case Studies (Destination + Local)

Access to Studio Mondine's Private Facebook Group

Access to Studio Mondine's Private Facebook Group

Studio Mondine’s Approach to Floral Production

Studio Mondine’s Approach to Floral Production

Destination Event Production Video + Companion Guide

Destination Event Production Video + Companion Guide

Styled Shoot Guide (Roles + Collaboration + Checklist)

Styled Shoot Guide (Roles + Collaboration + Checklist)