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An in-depth course on how Jasmine Rae transformed the world of wedding cake design. Learn never-before-seen techniques through step-by-step video training and how to create and build a highly-profitable cake business.
In this introduction to the course, Jasmine discusses the role that composition and movement play in creating statement cake designs and finding your voice as a cake artist. You’ll learn how it’s possible to create multiple expressions and styles of cakes from just one technique, and be introduced to the three unique techniques to be taught throughout this course.
Watch and learn step-by-step as Jasmine creates a variety of delicate sugar flower petals using cutters and veiners to bring her Blossoming Petals technique to life. You’ll then see how she applies the principles of composition and movement to arrange these on a two-tier cake to give the illusion of an ever-blossoming flower. Hear the common challenges faced with this technique, how to overcome them, and how to apply this technique in a variety of ways to suit your own cake-design style.
Learn how to use fondant to create ridges of movement across a cake with Jasmine’s signature Crawling Ridges technique. Through a combination of step-by-step instruction and timelapse, you’ll see this intricate cake come to life. Hear the common challenges faced with this technique, how to overcome them, and how to apply this technique in a variety of ways to suit your own cake-design style and your clients’ budgets.
In this step-by-step tutorial Jasmine shares all there is to know about one of her most popular and sought-after techniques, Torn Paper Ruffles. You’ll hear how the technique originated, how it has developed, and how you too can create your own unique designs creating ruffles and waves of movement across a cake from paper-thin layers of torn fondant. You’ll also learn how to make free-form torn-paper flowers without the use of cutters and veiners.
See Jasmine’s three completed designs side-by-side and hear her explain the role that movement and composition played in ensuring these cakes were all complementary in style, despite being created from three vastly different techniques. Jasmine shares her final reflections on how you can take the lessons taught in this course and apply them in your own style to create statement wedding cakes unique to you.
In this 1-hour bonus tutorial you’ll learn the basics of how to apply Jasmine’s signature rough stone technique to a one-tier cake. An iteration of the complex fondant technique she teaches extensively in The Art of Cake Design, this introductory lesson will give you the opportunity to trial the style for yourself before deciding whether it is something you want to explore and learn in more detail.
Learn how Jasmine got started in the industry, the biggest struggles she faced in her craft and business, and the tipping point that helped her find her aesthetic voice and start earning a profit.
Jasmine talks about how she found her artistic voice, built a brand, and secured her identity in the market. She discusses marketing and branding strategies, how she began to attract her ideal clients, and the strategies behind what makes her stand out in a saturated market.
Jasmine talks about how she prices her work, her financial systems, and how self-worth impacts the way we handle money. She also shares her secrets to successfully increasing her minimums and doubling her profits overnight.
Jasmine discusses her systems for managing her time and clients. You’ll learn about client interaction, schedules, business management, and organization. We’re also including multiple questionnaires and proposals Jasmine uses to create her signature client experience.
Jasmine shares how she delegates responsibilities within her business, who composes her team, and how she’s gone about the hiring process. You’ll also see a tour of her bakery and the equipment of her industrial kitchen, as well as how she packs and delivers her cakes.
An in-depth course on how Jasmine Rae transformed the world of wedding cake design. Learn never-before-seen techniques through step-by-step video training and how to create and build a highly-profitable cake business.
Jasmine is a self-made business owner and built everything in her business from the ground up. The business strategies she teaches are made for real people who want real, lasting success, no matter where you are in the process. Her decorating techniques are taught step-by-step allowing you to learn as you go. As the course does not cover cake baking, however, a basic working knowledge of cake making would be required to allow you to apply the decorating techniques being taught.
Jasmine’s first course with If I Made, A New Vision in Cake Design, contains the two individual courses: The Business Behind Cake Design and The Art of Cake Design. Jasmine’s brand new course, A New Movement in Cake, contains the two individual courses: The Business Behind Cake Design and Cake Movement. If you’ve already purchased A New Vision in Cake Design, we encourage you to check out her brand new course, Cake Movement, where you’ll get to watch Jasmine execute three BRAND NEW techniques through three unique cake designs created especially for this course. The content taught in Cake Movement has never been on the market before.
Absolutely! Jasmine shares more in these courses than she’s ever shared before. You’ll get access to how she runs her business, structures her pricing, manages her team, and how she built a highly recognizable and respected brand. You’ll also get to watch Jasmine execute three of her signature techniques through three unique cake designs created especially for this course. The content taught in this online course has never been on the market before. Plus, you’ll have lifetime access to the videos allowing you to revisit it at any time.
If you’re passionate about continuing to evolve as an artist, expanding your cake decorating technique skillset, and elevating your business (and profits) to new levels—this course is for you. Jasmine has been in business for more than a decade now and has a wealth of business and artistic knowledge which is shared freely in this course. We’re so confident this course holds value for you well beyond its price tag that we offer a 24-hour money-back guarantee.