FAQ

I’M A WEDDING PLANNER AND/OR EVENT DESIGNER. IS THIS COURSE RIGHT FOR ME?

100%. You’re exactly who this course is designed for! Steve and Jamie of Sinclair and Moore have been running a wedding planning and design business for 16 years, and are now some of the most successful, profitable vendors in the industry. In this course, they share everything they’ve learned about business and design to help you and your business thrive.

I’VE ATTENDED ONE OF SINCLAIR & MOORE’S WORKSHOPS BEFORE. WILL I LEARN ANYTHING NEW IN THIS COURSE?

This is a learning experience that has never been on the market before, by anyone, anywhere. Steve and Jamie share more in these courses than they’ve ever shared before. You’ll get access to how they run their business, structure their prices, manage their team, and build lasting success based on their core values and strategies. You'll get to go behind-the-scenes of a real wedding to see how they execute, plan, and design an event during the 4 days leading up to a wedding. Plus, you’ll have lifetime access to the content allowing you to revisit the content anytime.

I’M A NEW FLORIST JUST STARTING OUT. WILL THIS COURSE BE TOO ADVANCED FOR ME?

Not at all! Steve and Jamie are self-made business owners and built everything from the ground up. The strategies they teach are made for real people who want real success, no matter where you are in the process.

I DON’T WORK PROFESSIONALLY AS A FLORIST, BUT I REALLY LOVE FLOWERS AND WANT TO LEARN MORE ABOUT FLORAL DESIGN. WOULD THIS COURSE BE SUITABLE FOR ME?

We’ll be honest….probably not. This course is designed for business owners or people who want to start a wedding business. There are some design elements throughout the course, but the focus is definitely geared towards building a business and learning from the behind-the-scenes execution of a real wedding. If you’re interested in learning more about floral design, we recommend Seasonal Floral Design by Sarah Winward!

WHAT’S THE DIFFERENCE BETWEEN A REAL WEDDING WEEK AND BEHIND THE BUSINESS?

Great question. “A Real Wedding Week” takes you behind the scenes of the execution of the wedding itself. You’ll start in Steve’s studio, follow him to the flower market, watch as he transports everything to the venue, and designs the wedding itself on an island just off the coast of Seattle. This is a dynamic, fast-paced, all-access pass to see what goes on from a logistical, design, and business standpoint during the week of a real wedding.

“Behind the Business” is an intimate conversation with Steve and Jamie where you’ll get to dive into everything they’ve learned in 16 years of running a wedding business. You’ll hear their core values and strategies, how they attract and book so many amazing clients, how they structure their prices for profit every time, and so many more details that go into creating one of the most profitable businesses in the wedding industry.

Still Have Questions?

Checkout our main FAQ page for more answers.
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A New Approach to Weddings with Sinclair & Moore
Behind the Business + A Real Wedding Week
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